CARMEL, IN--(Marketwired - June 30, 2016)  - HouseMaster, the first and most experienced home inspection franchise company in North America, recognizes Franchise Owners Alan and Edna Peterson for their strategic growth in employment and franchise development in the Indianapolis area.

The Petersons, Housemaster Franchise Owners since 2010, entered the home inspection business when it was dominated by two larger competitors that were estimated to control 60-70% of the home inspection market in the Indianapolis market.

The city of Indianapolis has one significant area of growth, Millennial migration. While most large cities like New York and San Francisco are cost prohibitive for a Millennial, Indianapolis offers a more cost effective alternative with a city lifestyle. Pedestrian friendly, eco-friendly, and mass transit being top on the list, Indianapolis offers this and much more to attract a younger generation and work force.

Alan Peterson exclaims, "I believe the most exceptional part of what is happening in our market is that there is nothing exceptional." Peterson explains, "Slow and steady wins the race." He and his crew follow the core elements that the HouseMaster Brand has been built on: great customer service, superior value, and good old fashioned networking. "We have created great demand for HouseMaster in our market largely due to the complacency of our competitors, while charging more per inspection. We can't keep up with the demand," states Peterson. Peterson is in the process of hiring a sixth home inspector now, as he doesn't like turning away business.

Kathleen Kuhn, President of HouseMaster, said, "It's been inspiring to watch the Petersons come into a very competitive market and turn it into a shining example of brand leadership. Their resolve and hard work are a driving force. We appreciate all that they bring to the HouseMaster brand, including mentoring other Owners and sharing their best practices on panels and sessions regularly at regional meetings and Annual Conferences."

HouseMaster offices service home buyers and sellers an independent, third-party, professional evaluation of the condition of the major elements of a home. The guaranteed inspections enable potential home buyers and sellers the opportunity to make educated real estate decisions. From interior systems such as plumbing and electrical to exterior components like the roof and siding, the HouseMaster Home Inspection includes the evaluation of all visible and accessible elements of the home.

HouseMaster also conducts new construction, commercial property, and foreclosure inspections as well as other services depending on the needs of the local community.

About HouseMaster:

Founded in 1979 and Headquartered in Somerville, NJ, HouseMaster is the oldest and one of the largest home inspection companies in North America. With more than 310 franchised areas throughout the US and Canada, HouseMaster is the most respected name in home inspections. For over 35 years, HouseMaster has built upon a foundation of solid leadership and innovation with a continued focus on delivering the highest quality service experience to their customers and providing HouseMaster franchisees the tools and support necessary to do so. Each HouseMaster franchise is an independently owned and operated business. HouseMaster is a registered trademark of HouseMaster LLC.